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Event Details
Description
Welcome to 2011. For our first event of the year, the MnSEM is coming to St. Paul. We are excited to host three great local speakers who will discuss Top Search Trends for 2011.
Speakers
Lela Phommasouvanh will discuss how small businesses can capture new audiences and customers through both organic SEO and local search optimization. Among others, she will discuss how Google Tags, Boost, HotPot and Rich Snippets can help you increase share of voice the first page of search results.
Our second speaker, Ward Tongen, will discuss the rise of the Personal Intelligent Search Agents-software that finds information for you, acts autonomously, has intelligence and can learn, improving its performance in executing its tasks.
Finally, our own, Lisa Raehsler will discuss micro-targeting in AdWords, Linkedin and Facebook. Targeting based on audience information, and we are not only talking about online behavior, but targeting down to occupation and interests has created a lot of buzz in the news lately. As customers become more aware of the targeting techniques online marketers utilize, privacy becomes a major concern. Will this change the way we conduct business in 2011 and beyond?
Who Should Attend?
All current MnSEM members and professionals who have a passion for search engine marketing (SEM) and are interested in joining MnSEM. All disciplines are welcome.
Cost
It's free thanks to our awesome sponsor Three Deep Marketing!
Sponsor
We are excited that our second MnSEM event is sponsored by Three Deep Marketing; a St. Paul, MN based Marketing Technology Company specializing in Customer Acquisition, Marketing Optimization, and Measurement of Results.
When
Thursday, February 10, 2011 from 5:30 PM - 8:00 PM (CT).
Where
Headquarters of Three Deep Marketing, near Mears Park in Downtown St. Paul, MN.
Three Deep Marketing
180 East Fifth, Suite 910
Saint Paul, MN 55101
Attendee List
Sort by: Date | First Name | Last Name
When & Where
Three Deep Marketing
180 East Fifth Suite 910
Saint Paul,
MN 55101
Thursday, February 10, 2011 from 5:30 PM to 8:00 PM (CT)
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Hosted By
MnSEM - The Minnesota Search Engine Marketing Association
